Mercedes X Avatar

Vision AVTR is an e-mobility concept study by Mercedes Benz. And the visuals behind the concept are stunning.

“The name of the groundbreaking concept vehicle stands not only for the close collaboration in developing the show car together with the AVATAR team but also for ADVANCED VEHICLE TRANSFORMATION. This concept vehicle embodies the vision of Mercedes-Benz designers, engineers and trend researchers for mobility in the distant future.”

I’m a sucker for tech and it’s amazing to see how Tesla has pushed the automotive world in the last few years towards e-mobility. So much so that even traditional premium manufacturers like Mercedes are now forced to throw their vision into the ring. The part I question is the word ‘distant’ in distant future. To me a lot of the thoughts in here aren’t too far away and I’d like to see more focus on concepts for the near future, but hey, the designer in me simply loves to watch the Hollywood part in this production.

https://www.mercedes-benz.com/en/vehicles/passenger-cars/mercedes-benz-concept-cars/vision-avtr/